Habanos auction raises more than one million euros

Habanos auction raises more than one million eurosHAVANA, Mar 4th More than 2,000 people from some 70 countries closed Friday night in Havana the twentieth edition of the Habano Festival with an auction of tobacco humidors (boxes) for one million 485 thousand euros, whose funds will go to public health system of the island.

At a gala dinner and an auction to close the five-day event, participants
They opted for these luxurious boxes of Cuban cigars turned into works of art and with many cigars hand twisted inside each of the humidors.

Emblematic brands such as Montecristo, Romeo and Julieta, Hoyo de Monterrey and Cohiba presented new lines during the gala.

The night also featured the artistic performance of famous Cuban musicians such as the urban music group Orishas, ​​who did not appear on the island since 2009, the singer Dayme Arocena and the company Acosta Danza, of the famous Cuban dancer, Carlos Acosta.

During the event, fans of cigars had the opportunity to witness and test first-hand the news of the Cuban cigar industry.

One of the humidors was bought by Alex Wong of Hong Kong (China) for 250,000 euros, a cigar lover who will not only take home a work of art but also an exclusive line of Cuban cigars made just for the occasion.

“It’s very exciting for me, this humidor is a beautiful work of art. Not only do I have the honor of taking it with me, but the money is for a very good cause, “Wong told Xinhua minutes after buying the piece.

As part of the week-long event, the participants also visited the best tobacco plantations in the Vuelta Abajo, Pinar del Río and the historic tobacco factories in Havana.

The annual Habanos Festival in Cuba is considered one of the largest international meetings in the world on premium cigars.

Habanos S.A., the Spanish Cuban company that commercializes the world-famous cigars crooked by hand on the island, increased its international sales by 12 percent during 2017 and reached revenues of approximately 500 million dollars.

Currently, the main markets of Cuban cigars are Spain, France and China, the latter with a rapid growth that last year reached 33 percent.