Cuba Publish Tourism Ads in Major Chinese Cities

HAVANA, July 5th Cuba’s Ministry of Tourism has bought ads plastered across buses in Shanghai, Beijing, and Guangzhou encouraging Chinese tourists to visit  Cuba,…

the Spain-based Diario de Cuba reported Friday, in an attempt to replace the millions lost in tourism revenue following President Donald Trump’s decision to ban cruise ship voyages from America to Cuba.

The ad campaign is called “Authentic Cuba” and is in part meant as a celebration of the 500th anniversary of the founding of Havana by the Spanish in 1519.

to Diario de Cuba, the campaign launched this week and adorns Chinese buses with iconic Havana images like the Malecón, the city’s seawall, and the Havana Bay, as well images of tourists scuba diving and engaging in other aquatic activities.