Cuba open hotel to promote the Tobacco Route

Cuba open hotel to promote the Tobacco Route

HAVANA, July 30th  Cuba will inaugurate a new hotel with high-standard rooms to promote La Ruta del Tabaco in the Pinar del Río area.The objective of the government is to offer a lodging place with all the comforts for clients who wish to live together and share the secrets of the Cuban tobacco culture.

The facility will have an information center, a bar, a specialized cigar shop and a cigar lounge.

The project belongs to the Islazul chain and will join private efforts, such as that of Héctor Luis Prieto, the Habano Man, who has a room available on his farm.

Prensa Latina reported that the hotel complex should start operating in September, for the thirteenth edition of the Tourism and Nature event (Turnat).

José Antonio Aguilera, Tourism delegate in Pinar del Río, specified that the hotel will be located in the municipality of San Juan y Martínez. It will have eight rooms and will be associated with the Hotel Vueltabajo, which is located in the provincial capital.

The Vueltabajo Hotel is also decorated with the tobacco theme that characterizes the westernmost region of Cuba. Pinar del Río will be the territory where the activities of La Ruta del Tabaco will take place.

Customers will be able to interact with the growers, share with the community, “be part of the processes of a crop that coincides with the high season for receiving international visitors.” The authorities hope that this will contribute to local development.

In June, the lack of electricity and diesel affected the tobacco benefit campaign in Pinar del Río. To the blackouts were added the problems due to humidity in the raw material, deficit of blankets for packaging and excess of raw tobacco in the warehouses and chosen by the companies.

In the rains that month, more than 400 tons of tobacco were damaged. Subsequently, the authorities assured that they achieved the recovery of 97% of the harvest.

In May, the international corporation Habanos S.A. confirmed that in 2021 it generated 568 million dollars, which meant an economic growth of 15 percent compared to the previous year.

The sale of Premium cigars, made entirely by hand by cigar rollers on the island, was what contributed to the increase in profits, as they are considered the best of their kind in the world.

There are currently 27 premium cigar brands that are marketed in more than 150 countries. Among them stand out Cohiba, Montecristo, Romeo y Julieta, Partagás, Hoyo de Monterrey and H. Upmann.